“The Levi’s® Curve ID fit system was created as a result of studying and listening to more than 60,000 women around the world. Through this research, Levi’s® designers created a new approach to measuring a woman’s body and identified the three distinct body types that account for 80 percent of women’s shapes universally.
The video was shot by award winning feature film director Andrew Lancaster and features a hot 60s inspired track.”
From Levi's Aunz
Three models for Levi’s Curve ID denim jeans. These aren’t skinny girl jeans, but jeans for women with meat on their bones (as the saying goes) that are proud of their physical features and like to show them off. Not for women who starve themselves and are scared to death of putting on an entire pound.
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| Source:Levi's- curve id models. |
I love Levis commercials for women. I think they are the best looking denim jeans on women and there’s no secret why Levis Strauss is so big and popular and I believe a big part of that is their women’s jeans are so classic and simple.
Classic tight blue denim that highlights women’s curves, legs and butts without needing any special decorations or anything else to get people to want to look at the jeans. They are simply great looking jeans because of the material of denim that they use both their blue and black denims.
And I really Levis Curve ID, which is what this commercial is about. Tight denim Levis for sexy healthy women. Not stick-figures or obese women, but sexy healthy women who take care of their bodies and like to reward themselves for looking great and taking care of their of themselves and want to highlight their curves.
Which is what you see in this commercial. Healthy sexy women who look great and because of that they look great in their Levis Curve ID jeans and makes this a good commercial.
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